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EQUIDRY

Industry
Apparel · E-commerce
Website
www.equidry.co.uk
Equidry waterproof equestrian jacket photographed in the rain
The brand

Equidry is an equestrian apparel brand creating technical outerwear and clothing designed for life in and out of the saddle.

The brief

To strengthen Equidry’s marketing presence, clarify its position as a technical and waterproof equestrian apparel brand, create greater consistency across the brand, and support commercial growth across social media, e-commerce, email and wider marketing activity.

selected assets
Equidry equestrian clothing worn while riding
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Equidry rider wearing equestrian clothing in a stable
Equidry rider standing with a horse outside a stable
Equidry rider with a horse wearing a pink waterproof jacket
Equidry logo on waterproof equestrian clothing
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DELIVERED

The work spanned brand management, social media, content creation, e-commerce, email marketing, influencer marketing, PR and campaign development. This included managing social channels, producing photography and video content, developing email campaigns, coordinating influencer activity and planning and delivering shoots across the UK and overseas. It also included supporting the launch of a new product range in collaboration with Netflix.

MORE TO EXPLORE

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Pol Roger champagne team member at a brand event
POL ROGER
Work
Strategy
Design
Creative
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EMAIL
hello@caprellimedia.com
BASEd in
South West England,
working globally.